The Social Beauty Method
The Social Beauty Method teaches you the fundamentals of understanding exactly how to attract your ideal clients instead of getting likes from other hairstylists, build a community who rave over your content & binge it every single day, and create content that drives sales and builds trust without feeling lost or burnt out.
Teaching you the basics of marketing as a beauty pro not just by posting content.
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Are You Tired of Posting on Social Media Without Seeing Real Growth or Sales?
I see you trying to balance being a mom, and beauty business owner, posting whenever you have a quick second.
But when you do have the time, oftentimes you take that time to scroll for inspiration, then the baby starts to cry, maybe wakes up from their nap and it's time to hop back into mommy mode. That marketing time has come and gone.
Sound familiar?
It doesn’t have to be this way.
Maybe you've taken course after course, have done challenge after challenge, and you're still left wondering why things work for a month and fizzle out.
The Social Beauty Method is here to help you:
simplify your
social media strategy
gain clarity on what actually works
start attracting the dream clients you deserve
without needing to go viral.
Social media is the tool for hairstylists, salon owners, anyone in the beauty industry to be able to build a massive beauty brand all from their phone, in the comfort of their home.
I've consumed so many other beauty educators, and beauty guru courses, and everyone is charging high prices for things you could honestly find on TikTok or google.
But nobody is talking about how to actually create and implement a marketing strategy. They send you on your way with killer posting schedules, but what do you do after those 30 days?
I have a genuine belief that...
But with that, I wasn't able to help everyone, nor was everyone that inquired to work with me ready for social media management or consulting.
They needed resources to help them understand the basics of marketing before they could work with me.
I was looking around the education space and couldn't find anything beauty industry specific that was as in depth as it needed to be to teach beauty pros the education they needed to get clients consistently from the beginning of their business from social media, so I decided to take it into my own hands.
Hi, I'm Lindsey Pruitt!
Hairstylist & micro salon owner turned social media strategist! With 12 years behind the chair and 3 years as a social media strategist & manager.
Social Beauty Method will give you the clarity and confidence you need to make social media work for you—
Are you ready to turn your content into clients? Let’s do this together!
so you can stop spinning your wheels and start seeing real business growth.
i'm in!
Maybe you’re struggling to:
- Put out content that gets 10 dm’s saying, “Wait, I need you to doi my hair” or “When can I book you for my event?!”
- Understand how to create content that builds connection to help your ideal clients get to know you and feel like they HAVE to come and sit in your chair no matter the cost.
- Show up consistently without feeling lost or burned out.
This program will give you the clarity and confidence to make social media work for you—so you can stop spinning your wheels and start seeing real business growth.
Who is this workbook for?
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In the Social Beauty Method, i’m giving you my signature framework that i've implemented for all of my clients that have lead to results like these:
AMANDA M.
“you have helped me in more ways than i can even express.”
★★★★★
I am truly thankful to be your client. You have helped me in more ways than I can even express. And you challenge me a lot with socials to show up as my best self and talk about things that I would be terrified to do without you bringing them to me. THANK YOU!
★★★★★
"the experience has been amazing and you made everything so easy."
The experience overall has been so amazing and it has honestly been so easy. I really do notice the consistency inside your business and how much work you put into everything. Your ability to stay on brand with whoever you're working with has been really refreshing and has made the process so easy.
KRISTA S.
★★★★★
"BEST DECISION I'VE EVER MADE."
TAYLOR P.
Here’s what you’re getting inside of The Social Beauty Method:
You'll not only learn how to identify exactly the kind of person that you want to target, but what questions to ask and how to prep your audience to give you the most in-depth information possible to make sure you're able to add content to your content. You'll also learn how to interpret your market research to know exactly what to say inside your content to trigger your audience to buy.
Market research + identifying your ideal client
Discovering your content pillars is the key to balancing marketing multiple offers effectively to keep your audience clear on what you offer, and how you can solve that problem or desire they seek. Inside the Social Beauty Method you can expect a list of different content pillars to take and run with, or help them spark some fresh ideas for you to utilize after performing your market research.
Identify your content pillars
I know you've heard me say on my social media “you need to show more personality” and i'm breaking down exactly how you can do that without it feeling ick, or random, but how to do it intentionally to actually drive sales! Your audience is craving connection more than ever. They no longer go to their local salon and have a stylist chosen at random for them. They want to connect with their future stylist online first before spending hours of their time with you. Nailing connection in your content is what will get someone to book with you vs sally next door.
Creating visibility, how to show your personality & connect with your audiencE
I’ll be diving into the 5 Steps to Make Social Media Work for Your Beauty Business (Not Just for Likes!)
A 34 page workbook that's packed with all the tools & examples you need to curate a stand out social media strategy to attract your ideal clients through social media. This is the exact method i've used to help my private clients fill their chairs and scale beyond the chair.
Organization is the key to success here. I know you've heard consistency, consistency, but stylists who post consistently and stay top of mind to their audience members (while following the first 3 steps) are the ones booked out 3 months with their dream clientele. In this section I'm going to walk you through how to stay organized, how to plan out your content, to be able to post even on your 2 minute lunch break when you're in between clients.
Organizing your content & putting your strategy together
Not sure what platforms you should be on? I’m doing a full platform breakdown to help you see not only which platforms your content is going to be best served on, but how simple it truly is to diversify your content to reach more eyes and expand your brand. I truly believe that a good hook is the difference between getting a client or not because it enables them to pay attention to your brand and start binging it, or scrolling right past and going to the next beaut pro and booking with them.
Social Platform Breakdown
A hook guide with hooks to get you started to start grabbing your ideal clients attention to get them to start binging your content for years to come.
Along with this 34 page workbook you'll also receive...
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Attract the exact person you want to work with consistently whether that's someone who comes back frequently, invests in high ticket services, or people who shout your name from the rooftops and refer you.
Understand the exact things you need to put into your content and help you formulate that into a custom strategy so every piece of content you out out performs, gets people binging, shows how incredible your work is, and gets people asking daily for your booking link.
Simplify your social media marketing so it feels effortless (not overwhelming).Simplify your content creation process to help eliminate the burn out that can come once you hit the gas on your sales machine from your content. Nowhere in this workbook will you see me tell you to post multiple times a day. I’m here to show you how to simplify your marketing on social media while still being able to see massive results when it comes to growing and scaling your brand behind the chair and in front of it.
See measurable growth in your business—without chasing trends or relying on viral posts.If you're looking to “hack the system” and go viral, i’m sorry but this workbook simply isn't the right fit for you. This workbook was created to help you curate a strategy that you can not only stay consistent with, but understand how to make adjustments when sales start to dip.
By the end of this program, you will:
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No one likes surprises, so let’s chat about pricing details:
My proven way to curate a content strategy all for $97
Not only can you implement this immediately, you will be able to reference this at any point when you need to pivot, adding in new services, etc to help you understand exactly the direction you need to take your content to continue to connect with your audience and grow your business behind the chair and beyond.
i'm in!
Absolutely! If you're fresh out of school and trying to build your clientele, this program will help you clarify your brand, attract the right clients, and create content that turns followers into bookings.
1. I’m a brand-new stylist. Will this work for me?
One of my core beliefs inside of my brand is that you do not need a large following to reach the goals you have set for yourself inside your beauty business. Especially when it comes to seeing massive amounts of sales from your content.
2. Do I need a large following for this to work?
3. What if I don’t have time to post every day?
FAQ
It's my firm belief that the reason why it takes beauty pros a long time to post or why you feel like you simply don't have the time at all to post is because you don't know what to talk about. Inside the Social Beauty Method, I'm teaching you exactly what to say to your audience & cutting down the time it takes to know what to post so all you have to do is implement.
It's my opinion that the beauty pros who create the best and fastest results are the ones who put in consistent effort to understand their strategy, post everyday, etc. My clients who put in consistent effort typically see results from the first 30-60 days! This program isn't about how to get overnight success, this isn't about a band aid for your sales, this is about teaching you a long term sustainable strategy that creates growth for years to come.
